Competitive Wholesale Pricing
Volume-based tiered pricing and direct brand relationships keep your margins healthy and your shelves stocked.
Pricing, fulfillment, and service are where wholesale relationships are won or lost. We obsess over all three — and back them with the certifications and expertise serious buyers expect.
Volume-based tiered pricing and direct brand relationships keep your margins healthy and your shelves stocked.
Same-day processing on in-stock orders with a 98%+ on-time delivery rate you can build a business around.
Every approved account is paired with a specialist who knows your channel, your goals, and your reorder cadence.
Quotes, catalogs, and support requests answered within one business day — usually much faster.
Decades of combined experience in health, wellness, and consumer-goods distribution across every retail channel.
Strategically located fulfillment and a vetted carrier network deliver coast to coast, quickly and affordably.
Resale-ready inventory, gated-brand approvals where available, and data to help you win the Buy Box.
We grow when you grow. Our model is built on transparent, durable relationships — not one-off transactions.
We hold our supply chain to standards that protect your customers and your reputation.
“Lurelle became our primary supplement supplier within two months. Their fill rates and account support are simply better than anyone else we've worked with.”
Marcus Bell
Founder, NorthLine Nutrition (Amazon Seller)
“We run four pharmacy locations and Lurelle keeps every one of them stocked. Pricing is sharp and the reorders are effortless.”
Dr. Priya Nadar
Owner, Cornerstone Pharmacy Group
“As a fast-growing eCommerce brand, fulfillment reliability is everything. Lurelle's distribution network let us expand into new categories without adding headcount.”
Jenna Whitfield
VP Operations, Everwell Marketplace
Open a wholesale account in minutes and unlock tiered pricing, full catalog access, and a dedicated specialist who keeps you stocked and selling.